Some milestones along the way

Jan 1993

Admiral launched

Admiral was set up, a specialist provider of car insurance with 57 members of staff based in Cardiff.

Spring 2003


We introduced this cheeky chappy.

Apr 2004

1,000,000 claims

We had our millionth claim.

Dec 2005

Introducing MultiCar

We were the first to launch MultiCar Insurance, a brand new product designed to help customers with two or more cars get a better price for their cover by insuring their cars on one policy.

Nov 2010

Proud Sponsors of welsh rugby

We began sponsoring the Welsh national rugby team.

Dec 2012

Launched Home Insurance

We started selling home insurance.

Feb 2016

A new Admiral

The torch was passed to a new Admiral.

April 2017

Launched Van Insurance

We started selling van insurance.

June 2017

Loans & finance

We branched out into personal loans and car finance.

July 2017

New MultiCover Insurance

Designed for people who want just one policy for their home and car, MultiCover is a simple solution - one renewal date, zero hassle.

Nov 2017

Lift off for travel insurance

We sold our first travel insurance policy.

Jan 2018

Happy birthday

We turned 25!

Apr 2018

4,000,000 cars

We insured our four millionth car, meaning we covered one in seven cars in the UK.

May 2018

10,000 employees

Admiral welcomed its 10,000th employee. 25 years after we started, we now employ 10,000 members of staff in eight different countries across the world.

Oct 2018

A great place to work

We were named the 20th best workplace in the world in the annual Great Place to Work's World's Best Workplaces list.

Feb 2019

Best big company

We were named the Best Big Company to Work For in the UK at the Sunday Times Best Companies awards. We're also the only company who has made the Sunday Times List every year since it began in 2001!

June 2019

Say hello to Alfie

The arrival of Alfie and the world of Admouth.

Dec 2019

1,000,000 Home Insurance customers

We now have more than one million home insurance customers.

April 2020

Stay at Home Refund

We launched the Admiral Stay at Home Refund giving back £110m to our customers.

Jan 2023

We turned 30

Our fourth decade in business!

The Admiral brand

Find out a little more about what we stand for.

Our brand

Admiral Stay at Home Refund

Here’s how we gave back to our customers during the Coronavirus lockdown.

How we gave back

Community & sponsorship

Community is important to us and we’re involved with a host of different initiatives and events – both big and small.

Our community

Working for Admiral

From humble beginnings with 57 employees in Cardiff to over 11,000 staff in eight countries – what’s it like to work for Admiral?

See for yourself

Our awards

We've come a long way, from start-up to delivering award-winning products and services.

See our awards