Meet the Team

Here in Admiral’s Content and PR team we have decades of combined experience and a real passion for quality, informative content. And food, it would seem.

So take a look at the expert writers and PR professionals dedicated to bringing you the latest in insurance and finance.

Gareth Herincx

I'm an experienced journalist, digital editor and copywriter, now specialising in motoring. I’m editor of Automotive Blog and have worked across the media in newspapers, magazines, TV, teletext, radio and online for household names including the BBC, GMTV, ITV and MSN. I’ve produced digital content in the financial sector for Lloyds Bank, Nationwide and the Money Advice Service. I'm married with two children and live near Bath in Somerset.

Monica Stott

I’m the founder of The Travel Hack, one of the UK’s leading travel blogs focusing on travel tips and hacks to make your travels as easy and affordable as possible. I began blogging in 2009 during a two year backpacking trip through Asia and Australia when I lived and travelled in an old VW campervan. I studied journalism when I returned home, but quickly realised traditional media wasn’t for me. I now live in Wales and have two little boys, so I also blog about family travel and my weekend adventures around Wales.

Rebecca Lees

I'm a writer and author with more than 20 years’ experience in the media. As well as founding PR and content agency Chatterbox Communications, I've had three walking trails books published, as well as a number of short stories in anthologies. I'm happiest in the great outdoors and blog about my hiking and camping adventures at, as well as reviewing accommodation, kit and clothing. I have two teens and a rescue greyhound called Lionel, who, to my shame, is possibly the world’s worst hiking dog (the teens aren’t much better).

Samantha Mendez

I’ve worked in media and marketing for over 12 years, gaining experience in several digital-focused roles as well as print media. I’ve worked at Admiral for the past six years, both as Social Media Manager and now Content Manager. Before joining Admiral, I worked as a Senior Reporter at Media Wales covering environmental issues, local government and general news. I then spent three years as a Communications Manager at the UK’s Emergency Planning Society. In my spare time I love to travel and enjoy being outdoors, whether it’s hiking or finding new places to explore on my paddleboard.

Stacey Mitchell

Born and raised in Suffolk, I moved to south Wales in 2004 and joined Admiral in July 2018 as Content Editor. Before this I worked in various content writing roles where I’ve written about topics including food, health, travel and pets. Outside work I love eating out, painting, being outside and trying different craft beers.

Victoria Newman

I moved to Cardiff to study Media and Communication at University 20 years ago and never left. I joined Admiral in 2018 after managing a number of award winning media campaigns and writing about property, personal finance, interior design, energy, utilities, leisure, travel and pets for more than 15 years. In my spare time you’ll usually find me planning home improvements, arranging family outings or walking the dog.

Justin Beddows

I have 23 years’ experience working at Admiral. I started in the Claims department in 1996, fresh from Cardiff University where I studied English Language. In 1999 I moved to the Communications team, where I worked for 14 years, responsible for all internal and external communication for Admiral Group. I currently look after Admiral consumer PR including proactive campaigns and dealing with inbound media queries. Having been here so long, there is very little I don’t know about Admiral or our insurance products. When not in work I enjoy trying new restaurants and travelling to new destinations.