Home insurance pricing explained

What affects my home insurance price?

Insurance can be confusing, but to help you understand how we calculate your price each year, look at the different 'rating factors' below.

Your home insurance price explained

We constantly review the way we price our insurance policies to make sure we offer our customers the best price possible.

All insurers are governed by the Financial Conduct Authority (the FCA). We follow their latest set of regulations, which are designed to make sure existing customers are treated the same as new customers.

Insurers usually consider a range of factors that relate to you and the world around you to determine how much your insurance will cost. We call these ‘rating factors’.

What affects my home insurance price?

Some rating factors are related to you and your home, while some are external factors that you can’t control, like the weather.

Factors related to you and your home

Address and building type

The main rating factor is where you live – your neighbourhood and your individual address.

We look at every postcode and use public data to assess many different things, including:

  • how safe the area is
  • the risk of flooding
  • the regional differences in the cost of repairs

We also look at your building type - whether you live in a flat, terrace, semi-detached or detached house.

Size of your home

This is usually judged by the number of rooms in your house – we usually look at how many bedrooms and bathrooms you have.

We also consider an estimate of how much your house would cost to rebuild. It’s important to let us know if you carry out any major works on your property, including:

  • adding a bedroom
  • converting the attic
  • extending your kitchen
  • building a conservatory
  • moving a load-bearing wall
  • building a single or double-storey extension

The nature and number of claims

We look at any claims you’ve made in the past five years.

People with fewer or no claims usually get a cheaper price for home insurance.

This is why it’s important that you regularly check the condition of your house, as it means you can catch any issues early and hopefully avoid making a claim later.

Growing family

If you have a child or if a family member moves in, you need to tell us as this may affect your price.

Similarly, if someone leaves your home – for instance, your child moves out into their own home – let us know and we can review your price.

Things you can't control (external factors)

Severe weather

The most common cause of weather-related damage is flooding, so Admiral and other insurers must assess the likelihood of homes being flooded.

The UK government and the insurance industry have teamed up to help people living in flood risk areas to get more affordable insurance – it’s called Flood Re.

Insurance fraud

Insurance fraud can look like a few different things, including overstating the value of items when making a claim or even faking a robbery.

Whatever it is, insurance fraud can drive up the price of everyone’s premiums (the amount you pay for your insurance policy) across the country.

Taxes & government initiatives

Insurance Premium Tax (IPT) is a government-introduced tax on insurance policies that includes car, home, travel and pet which every insurer must charge.

Home insurance is subject to the standard rate of 12%.

What can I do if my home insurance price has gone up?

If your home insurance price goes up at renewal, give us a call.

We can run through your details and cover to make sure everything is in order and see if there’s a better option available for you.

We can look at things like:

  • Your excess – increasing your voluntary excess may help bring the price down but bear in mind you’ll have to pay the higher excess amount first if you make a claim.

  • MultiCover – you could save money on your home insurance by insuring your cars with Admiral under our unique MultiCover policy. You get a discount on your car insurance too.

  • Consider paying annually – if you’re able to, paying for your insurance for the year in one sum rather than splitting it over monthly payments is cheaper, as you won’t be paying interest.

  • Make sure you have the right cover – we can run through your policy and check that everything is correct to make sure the cover you have is right for you.

  • Update your high-risk items - if you have any high risk items (items worth over £2,000) on your policy, make sure you keep us updated on whether you keep them in the house or if you take them out with you, as this could affect your price.

Your questions answered

How does a claim impact my future premium?

If a claim is made on your policy, it may have an impact on your future premium.

At the point of claim, we’re often unable to tell you what impact, if any, it will have. However, we’ll include full details of your new price in your renewal package.

What if my circumstances change?

If your circumstances change, please let us know straightaway. Changes we don't know about could make your policy invalid. If you're not sure whether you need to tell us about a change, just call us and check.

Please call our Customer service team to update a policy. Opening hours are from 8am-8pm Monday to Friday, 9am-5pm Saturday and 9.30am-4pm Sunday.

How do I make a change to my policy from renewal?

Just log in to MyAccount.